Cape Cod Rental Vacation
Staging is like a competitive reality show, but the prize isn't a cool million dollars or an opportunity to host your own show. It is selling a property quickly and for maximum dollars. Staging a house is like getting ready for a blind date, you only have one chance to make a first impression. The key is to focus on the selling features of a property with careful attention to the visual aesthetics, updates, de-cluttering, placement, and color geared to appeal to your target market and competing comparable properties. Color plays a large role in the success or failure of the staging process. Take a look at some color tips that will result in successful staging.
Cape Cod Rental Vacation
Color begins outside - The exterior and interior color palettes must complement the architecture of the house. I recently was asked to look at a condo that had been on the market for 9 months. Driving up to the lovely Cape Cod style condos, I was eager to see inside. I walked into an interior filled with Miami Vice colors of hot pink, bright green, and black with 80's art. Our new Sherwin Williams color palette of Blonde, Clary Sage, and Rain, created a house that sold at the next showing because the colors "fit" the exterior of the house and also gave the condo a "turn-key" feel. The exterior and interior colors made sense and provided great eye appeal.
Cape Cod Rental Vacation
Color Sells - The average buyer looks at 12 homes over 90 days before purchasing. Have you heard Simon Cowell, of American Idol fame, tell contenders that they simply are not memorable enough? The staging goal is the same, make the house memorable. Old rules recommend using white and predictable neutrals which simply results in a house that has blends in with all of its competitors. Warm soft colors in the family and living room accented with a touch of boldness such as warm red or rust in a dining room will create a space that sells. Add color with large accessories and artwork to complete the process always keeping in mind showcasing the selling features of the house.
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